Please go to your Amazon marketing service campaign overview page, which should look similar to the example below. You may have more or fewer campaigns listed than the example shown below.
At the top to your right is the date range selector. Please click on Date range and select ‘Lifetime’ from the menu. If you don’t select lifetime your campaign file will not contain all the data!
Also, please make sure that no filter is selected. If you have a filter currently selected please reset your filter. After exporting you can set this filter again.
Scroll down and click the ‘Export’ button next to the ‘Columns’ Selector button.
You will see a pop-up window. Save the campaign file to your desktop, download folder or any other folder. Go back to your Book Ad Report dashboard, select the Upload menu and choose the option ‘Campaign File’. Then click on ‘Select Campaign File’.
A pop-up window appears, where you now select the campaign file that you have downloaded previously from your amazon marketing service. After clicking on ‘open’ your campaign file will be imported.
You will see the progress on the import, and after the import is finished the program will redirect you to the Statistic – Last Imported section. Here you can see the complete data from your imported campaign in a table.
We recommend that you delete this campaign file after you have uploaded it to your Book Ad Report account. This way it’s impossible to upload any campaign files from previous days.
No campaign data is lost when you upload only once in a while. The last upload always contains all of your ad campaign data. See explanation below.
Book Ad Report will start working and shows you relevant stats after the second upload. It needs a minimum of two campaign sets to calculate your data. Amazons’ campaign file does not contain a date stamp – only accumulated data. Therefore, you can only upload one campaign file per day. During the upload, this campaign data will be date stamped.
The longer you use it, the more relevant data you see, and the more useful stats you have to work with.
Based on your account type you can upload a file with up to 300 campaigns. The Starter account allows up to 5 campaign, the Standard account up to 20, and the Pro account up to 300. The program only counts running campaign, but also imports all paused campaigns.
It is recommended, but not necessary to upload your campaign file daily to get the most benefits from this program. Daily uploading your campaign stats gives you exact information on your ad performance every single day.
If you skip a day or a few days no data is lost. The program will use the data from your last uploaded campaign file to automatically calculate the data between the missing days.
Let’s assume you upload data on the 5th and the impression count for a particular campaign is 10,000. Then you upload again on the 10th and the impression count of that campaign is now 20,000 then the program will calculate the dates from the 6th to the 10th with an impression count of 2,000 for each day. The same calculation will be done for all other metrics of this and all other campaigns in the campaign file.
Once you uploaded your campaign for today’s day you won’t be able to upload another campaign file. That’s a built-in security feature to prevent you from overwriting already existing data.
The campaign file itself does not contain any date information!
Currently, it’s not possible to upload historical campaign data. However, we are already working on this, and we will inform you when this feature is available.